Building blocks for eBusiness

By bringing your business online, you’ll be opening it up to increased business opportunities and greater profitability.

This course introduces and describes the components necessary to build a successful e-business.

It explains how selling online opens up a potentially huge global market and includes helpful guidance on how you can make the most of the opportunities offered by the internet.

You'll learn how to:

• identify the key decisions to make when starting an e-business
• decide a specific set of e-business benefits for your company
• identify the essential components of a company website
• broadly understand the requirements of e-marketing, customer relationship management and e-supply chain
• demonstrate an awareness of the principal risks involved in e-business and the legal issues of doing business online.

How this course can help your business:

• Open up your business to new national and international business opportunities
• Increase profitability through new business
• Boost the profile and image of your business through a professional online presence
• Improve efficiency and boost your bottom line by automating orders
• Improve customer satisfaction as orders are turned around faster

Course Code: 104119BT001